Bob Lutz wanted it, Mary Barra did not. But why did GM REALLY kill Holden?
It wasn’t the subsidies. It wasn’t just “the market.” This is the untold story of how despite Bob Lutz’s efforts, General Motors deliberately dismantled one of the most iconic automotive brands in the Southern Hemisphere—Holden.
From dominating the Australian V8 Supercar scene to engineering cars that would later be rebadged as the Pontiac G8, Chevrolet SS, and even the 5th Gen Camaro, Holden was more than a local automaker—it was a global engineering powerhouse. So why did GM kill it?
In this deep-dive documentary, we connect the dots across:
- The Chevy SS and its roots in the VF Commodore
- The Chevrolet Camaro (5th Gen), built on Holden’s Zeta platform
- The Cadillac SUV and Sport-Wagon that didn’t happen
- The Pontiac G8, America’s forgotten Aussie muscle car
- GM’s failed global strategy and quiet handover to China
- The closure of Australian manufacturing and betrayal of loyal fans
This video exposes how General Motors drained Holden of investment, blocked key exports, and shifted everything to China—while blaming Australia for the mess.
If you’ve ever owned a Holden Commodore, 5th Gen Camaro, SS, G8, or loved GM’s rear-wheel-drive muscle, this story matters.
Narrated by James – https://t.ly/eh53t
Sections:
00:00 – Intro
01:36 – 1. How GM Works
10:21 – 2. The Subsidy Game
12:10 – …2A. Transfer Pricing
14:28 – …2B. The Royalty Racket
16:22 – …2C. Following the Money
18:24 – …2D. The Perfect Scam
19:47 – 3. Starved of Investment, Blamed for Failing
24:36 – 4. Enter, China
28:53 – 5. Digging Holden’s Grave w. Holden’s Money
28:57 – …5A. China
31:28 – …5B. Korea
35:43 – 6. The SUV that Could’ve
42:47 – 7. Platform with Nowhere to Go
46:03 – 8. Killed from Within